Off The Record Research
 

 

The OTR Global OTR Field ForceTM
Our OTR Field ForceTM consists of more than 90 “ground troops” in diverse major U.S. metropolitan areas..,The OTR Field ForceTM has different and unique capabilities from OTR's reporters as they are deployed to directly gather observations from the field and often interview sources face to face, including store managers. Information from the OTR Field ForceTM helps OTR's reporters to confirm their findings.

Some of the varied tasks the OTR Field ForceTM may complete include visiting local stores and restaurants to observe inventory levels, pricing, check store or restaurant layouts, renovations, new menus, customer service, store traffic, shelf space being given to new products, and promotions.